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We're a Principle-Based Company

Our company is principle-based, which means we don't operate off a handbook or a rulebook — we all live by a shared set of principles that guides our personal and team behavior. And our principles aren't just for us! We use our principles to guide every interaction with our customers, suppliers, our industry, and our communities.

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 To ourselves, each other, our customers, our vendors, our communities, and our world.

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Honesty and Integrity

To be truthful, transparent, and consistent in everything we do.

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Dignity and Respect

To treat everyone with whom we interact with dignity and respect, in our actions, words, tone, and intentions.

Fun and Joy

To have fun with and find joy in one another, our customers, our partners, and in our work. 

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Life Balance

We work individually and with/for one another to maintain work/life balance.

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Genuine Understanding

To seek first to understand, then to be understood.

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Personal Growth

To constantly pursue personal, intellectual, and creative growth.

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Know Our Priorities

To understand what is most important and prioritize accordingly. 

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Learn from Our Mistakes

To embrace and be open about our mistakes so everyone can learn from them.