What is a TAL

staff editorial
TAL stands for Targeted Account List, an important part of B2B selling strategy.

Download Our FREE Ebook, "How to Execute an ABM Strategy."

A TAL, or Target Account List, is a list of the high-value accounts you have identified as desirable customers. In ABM organizations, the TAL is the target of sales & marketing campaigns. You can build a TAL from the  ground up, choosing individual accounts based on institutional knowledge and research, or you can build a TAL by using your Ideal Customer Profile (ICP) to build a list of accounts that most closely match your ideal account parameters.

Are You Ready to Do Better Marketing?

WerxMarketing is all about performance marketing. That means giving you the tools you need to connect with customers, enable your sales efforts, and turn leads into loyal customers. Ready to learn more about how we do that? Book a free consult and bring your questions. See if you like working with us on our dime, and get some good advice in the process.


Stay Connected

Phone: +1 312.239.8820
Toll Free:  877.239.8820
WhatsApp: +1 414.477.1457

Hill Management Group, LLC
1 E. Erie St.
Suite 525-2036
Chicago, Illinois 60611
United States

This email address is being protected from spambots. You need JavaScript enabled to view it.

© 2023. Hill Management Group